PropCRM is a UAE-only brokerage CRM. Homelead covers India and the UAE, records calls from the team's own phones with AI summaries, runs a WhatsApp bot from your brochures and adds a builder panel, all at a published per-user price.
Salesforce is a general CRM you adapt through an implementation project. Homelead is a real-estate CRM for India and the UAE that ships with portal leads, call AI, a WhatsApp bot, unit inventory and commissions on day one.
A per-user rate is not a bill. This guide shows how seat minimums, band caps, GST or VAT, prepaid usage wallets and WhatsApp charges turn a headline price into the real monthly cost, with worked models for a 12-agent brokerage and a 60-user builder.
Portal enquiries in the UAE arrive by email alert, phone call and WhatsApp, not one clean feed. Here is how to capture each route into your CRM and enforce a first-response SLA.